Having set a qualitative high level of business excellence, the Mohammed Bin Rashid Al Maktoum (MRM) Business Award is an intensive qualification initiative for UAE & GCC businesses aiming to implement cutting edge international business best practices to boost performance.
Message from His Highness
The UAE has succeeded in becoming a role model of excellence for the world. As a country the UAE is young, yet its age does not belie its reputation as a global leader in business and commerce.
The Mohammed Bin Rashid Al Maktoum Business Award embraces all UAE & GCC businesses in the journey of business excellence, recognizing and celebrating the success of the organizations who are leading the way to establish new business excellence standards, and whose continuous and outstanding achievements serve as an inspiration for all like-minded organizations across the UAE & GCC.
The Mohammed Bin Rashid Al Maktoum Business Innovation Award aims at supporting and encouraging companies to focus on innovation excellence and recognizing the success of those who are proven to be leaders in the realm of innovation, and whose outstanding achievements in innovation contribute to the development of their economies and serve as an inspiration for all like-minded companies.
The Mohammed Bin Rashid Al Maktoum Customer Excellence Award, a niche award created in 2019 under the holistic Mohammed Bin Rashid Al Maktoum Business Award, aims at encouraging companies to focus and optimize their customer-oriented practices and recognize the outstanding efforts of companies that deliver exceptional customer experience at all levels and have a proven customer-centric approach to success.